POP CULTURE: NICK JONAS SET TO OPEN UP ABOUT HIS DIABETES ON CNBC

DO YOURSELVES A FAVOR AND TUNE IN TO CNBC THIS SUNDAY, JULY 19, AT 7P. NICK JONAS, OF THE UBER POPULAR ‘JONAS BROTHERS’ BAND, WILL SHARE HIS STRUGGLE WITH DIABETES 1 IN AN EXCLUSIVE INTERVIEW. I’M A HEALTH NUT, & BELIEVE THAT EVERYONE WHO KNOWS DIABETES IS HEREDITARY IN THEIR FAMILY, AND THOSE WHO DON’T KNOW THEIR FAMILY HISTORY, TO WATCH WITH AN OPEN MIND. I APPLAUD NICK FOR DOOING THIS, AND I PRAY THAT PEOPLE TAKE FULL ADVANTAGE OF THIS GREAT SERVICE HE’S PERFORMING FOR US. CHEERS.

NICK Jonas Opens Up about His Diabetes

The candid and extensive TV interview about his 4 year challenge with type 1 diabetes will be broadcast by CNBC on Sunday, July 19.

WESTPORT, CT—dLife, the world's largest and only multi-media diabetes resource, announced today that Nick Jonas of the Jonas Brothers will be featured in a candid and extended interview about his four-year challenge with type 1 diabetes. It will air on dLifeTV Sunday, July 19th, 2009 at 7:00PM ET on CNBC.

Jonas has succeeded in integrating diabetes management into the daily lifestyle of a pop music superstar, balancing frequent blood sugar testing, a restricted diet, and insulin delivery while touring and playing to 50,000 adoring fans. "Sometimes having diabetes can take away the joy of a situation," says Nick about the reality of diabetes. "It's a full life change."

Jonas agreed to the dLife interview to help raise awareness about diabetes, motivate others and ensure they know they are not alone. Nick's story will be delivered across dLife's comprehensive multi-media network that uses television, web, and other media to reach more than 1.5 million people living with diabetes every month.

"Nick Jonas is just 16 but he is a larger than life player in our culture and has a unique opportunity to share his story to benefit so many," said Howard Steinberg, founder and CEO of dLife. "He deserves credit for seizing this moment to help others. The reality is that every single American is touched by diabetes in some way. dLife's goal in interviewing Nick Jonas is to ensure he empowers the people that really need to hear his message."

Steinberg created dLife in part because he was diagnosed with type 1 diabetes four decades ago.

"I was about Nick's age when I was diagnosed with diabetes," said Steinberg. "Thankfully, the tools available to manage this disease have advanced light years, but diabetes is still a 24 hour, 7 days a week disease that requires not just hypervigilance by patients, but awareness among their family and friends to achieve the highest quality of life possible."